Engineering a new identity
(Overview)
Updating existing branding and improving website functionality.
Read more
(Challenge)
GGP Consult’s previous website did not represent the organisation in the desired manner, as one of the larger consulting engineering companies in the country, it was important that their website gave the right impression to partners and potential customers. We were able to meet with the team and understand the challenges facing the company and help guide them to the website solution they needed.
(Approach)
Alongside a new website concept, we suggested a brand refresh to harmonise all sub brands with the main company and to refine the details of the logo to add an edge of engineering precision. These subtle changes helped elevate and modernise the brand.
Commissioning new high quality photography was key to our goal of representing the stature of the company. We arranged multiple days of on-site and in-situ photo shoots which provided eye-catching images to use on the new website and their other marketing collateral.
(Outcome)
The completed website clearly reflects the scale of GGP Consult and the client is very pleased with the outcome. The website has a bespoke content management system (CMS) which allows their team to easily upload new projects as case studies, news stories and job listings.
